CLASS 46
Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.
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THURSDAY, 28 AUGUST 2008
iPhone does not cover the whole Internet
According to ASA adjudications, the ad breached CAP (Broadcast) TV Advertising Standards Code rules 5.1 (Misleading advertising), 5.2.1 (Evidence) and 5.2.2 (Implications), and it was ordered not to be broadcast again in its current form. Posted by: Tomasz Rychlicki @ 09.15
Tags: advertising standards, iPhone,
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iPhone does not cover the whole Internet
The Guardian reports a recent decision of the Advertising Standards Authority regarding misleading advertising of Apple's iPhone.
Two viewers believed the claim that all parts of the internet were accessible was misleading because they understood that the iPhone did not support Flash or Java, both integral to many web pages.
According to ASA adjudications, the ad breached CAP (Broadcast) TV Advertising Standards Code rules 5.1 (Misleading advertising), 5.2.1 (Evidence) and 5.2.2 (Implications), and it was ordered not to be broadcast again in its current form. Posted by: Tomasz Rychlicki @ 09.15
Tags: advertising standards, iPhone,
Sharing on Social Media? Use the link below...Perm-A-Link: https://www.marques.org/blogs/class46?XID=BHA542
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