Log in

CLASS 46


Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.

Want to receive Class 46 by email?
Click here subscribe for free.

Who we all are...
Anthonia Ghalamkarizadeh
Birgit Clark
Blog Administrator
Christian Tenkhoff
Fidel Porcuna
Gino Van Roeyen
Markku Tuominen
Niamh Hall
Nikos Prentoulis
Stefan Schröter
Tomasz Rychlicki
Yvonne Onomor
FRIDAY, 4 JANUARY 2008
Denmark: Royal complaint against use of the name "Princess Mary's Tea"

German glossy Bunte today reports that Danish tea company "Te Specialisten" had to stop marketing a tea mixture named after Denmark's Crown Princess Mary after a complaint by the Danish Palace. According to Bunte the tea mixture, a blend of of black tea, sunflower buds and liquorice, which was sold under the name "Princess Mary's Tea" (Prinsesse Mary's Te), was seen as an attempt to financially profit from Crown Princess Mary's popularity. A spokesperson for the tea company stated that the company had been unaware of the rules concerning the names of the Royal family and would in future sell the tea simply as "Mary's Tea". A spokesperson for the Palace was quoted saying that it was not often that they had to deal with such matters, but that now and again they did occur. Bunte further reports that a second tea mixture named after Princess Isabella, the daughter of Crown Prince Frederik and Crown Princess Mary, also had to be renamed and is now being sold as "Isabella's Tea".

More information in Danish can be found here.

Posted by: Birgit Clark @ 22.14
Tags: brands, Denmark, Rebranding,
Sharing on Social Media? Use the link below...
Perm-A-Link: https://www.marques.org/blogs/class46?XID=BHA92
Reader Comments: 0
Post a Comment


MARQUES does not guarantee the accuracy of the information in this blog. The views are those of the individual contributors and do not necessarily reflect those of MARQUES. Seek professional advice before action on any information included here.


The Class 46 Archive






 

 

 

 

 

 


CONTACT

info@marques.org
+44 (0)116 2747355
POST ADDRESS

9 Cartwright Court, Cartwright Way
Bardon, Leicestershire
LE67 1UE

EMAIL

Ingrid de Groot
Internal Relations Officer
ingrid.de.groot@marques.org
Alessandra Romeo
External Relations Officer
aromeo@marques.org
James Nurton
Newsletter Editor
editor@marques.org
Robert Harrison
Webmaster
robertharrison@marques.org
BLOGS

Signup for our blogs.
Headlines delivered to your inbox