Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.
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MONDAY, 26 APRIL 2021
World IP Day: IP and SMEs
The latest episode of the Talking MARQUES podcast focuses on IP and SMEs and is published to mark World IP Day on 26 April 2021.
The podcast can be found on the MARQUES website and on Spotify. It is hosted by James Nurton and features Susie Harris, The Plum Guide (and immediate past chair of MARQUES), and Arthur Artinian, K&L Gates LLP (member of the MARQUES Council and Vice-Chair of the Brands and Marketing Team).
The speakers discuss the challenges that SMEs face, how to boost knowledge and resources and some tips for effective IP management.
Previous episodes of the Talking MARQUES podcast have covered Brexit, fake medicines and CJEU case law.
The theme of this year’s World IP Day is “IP & SMEs: Taking your ideas to market”. WIPO has a dedicated page with links to publications and events, and a message from its Director General Daren Tang, in which he says:
SMEs are the engines, the unsung heroes of our economy. And yet for many of them, there is still a lack of knowledge about how IP can help them translate their ideas into products, and how IP can be a powerful tool for them to not just survive, but to also compete and grow.
SMEs face different challenges in different parts of the world, and how we help them will need to be customized to the needs of your part of the world. But it will be a powerful message for us to send the signal that together we will be supporting them.
Posted by: Blog Administrator @ 12.07
Talking MARQUES, World IP Day,
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MARQUES does not guarantee the accuracy of the information in this blog. The views are those of the individual contributors and do not necessarily reflect those of MARQUES. Seek professional advice before action on any information included here.
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