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Madrid System reaches 1.5 million registrations
A Colombian textile manufacturer, Coltejer, has deposited the 1.5 millionth international registration through the Madrid System.
The news was announced by WIPO on 26 November and comes as WIPO marks the 30th anniversary of the Madrid Protocol.
“The Madrid System helps enterprises establish a market presence in a cost-effective manner - this is of critical importance in an increasingly global marketplace,” said WIPO Director General Francis Gurry. “This important milestone is a testament to the growing importance of the Madrid System and brands in international commerce.”
Andrés Berdugo Gómez, Director General of Coltejer, said: “The Madrid System is a great opportunity for companies at the global level to obtain recognition of their marks when entering new markets. The main advantage provided by the System is the reduction of costs for the protection of trademarks abroad.”
The Madrid System now has 106 members covering 122 countries. Canada, Brazil and Malaysia have all joined in 2019.
Posted by: Blog Administrator @ 17.28Tags: Madrid System, WIPO ,Coltejer,
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