Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.
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Community trade marks: a new book
Community Trademark Regulation: A Commentary (First Edition), edited by Gordian Hasselblatt, is a new title published by C. H. Beck/Hart Publishing. According to the publishers:
Powerful trade marks encapsulate the essential values of a brand. In today‘s highly competitive markets, trade marks serve as communicators between the businesses on the one hand and the courted clientele on the other. With its unitary nature and equal effect throughout the entire EU, the CTM provides access to more than 500 million consumers. It is therefore no wonder that business and trade have long since recognized the value of the CTM, last but not least because of this geographical reach. Since its inception in 1996, more than one million CTMs have been registered, 30 % of which stemming from applicants outside the EU. It is thus fair to say: The CTMR has proved to be a success story.
The editor is a partner in the Cologne office of MARQUES member CMS Hasche Sigle. You can access all the details of this work via the Hart web page here.
Posted by: Blog Administrator @ 22.39Tags: book notice,
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