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CLASS 46


Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.

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THURSDAY, 8 OCTOBER 2009
Poland: metatags in Polish case-law
The Polish newspaper Rzeczpospolita reports a recent judgment of the Polish Community Trade Mark Court (in Polish: Sąd Wspólnotowych Znaków Towarowych i Wzorów Przemysłowych) in Warsaw, case act signature XXII GWzt 8/09. The case was brough before the court by the French company Marin's International and concerned the use of CTMs Marin's and Lama by the Polish company Display Flash Poland sp. z o.o. from Warsaw within its website in noscript tag. The Court ruled that the use of someone else's trade mark in website's metatags infringes trade mark rights of such a person and it may be also deemed as an unfair competition delict.
Posted by: Tomasz Rychlicki @ 19.42
Tags: adwords, metatags, Keyword advertising, Google, unfair competition, trade mark use,
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Reader Comments: 1
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Submitted By:
09 October 2009 @ 17.38
I've never heart of a "nonscript [meta] tag". Does the judgement explain in detail which kind of meta tag that should be? ... and was the Marsin's International able to demonstrate that Display gained any benefit from using the TM in the text of the "nonscript" tag? But okay, after all I am "just" jurist and not a SEO so please forgive me my ignorance ;)

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