CLASS 46
Now in its twelfth year, Class 46 is dedicated to European trade mark law and practice. This weblog is written by a team of enthusiasts who want to spread the word and share their thoughts with others.
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WEDNESDAY, 10 SEPTEMBER 2008
adidas strikes ten-year kit deal with Russian football teams
Tags: sport sponsorship,
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adidas strikes ten-year kit deal with Russian football teams
In a remarkable coup for the German sportswear company, adidas has secured a partnership with the Russian Football Union which ties it in until 2018 (according to a report in the International Herald Tribune). With immediate effect, adidas will supply kit to all of of its teams -- including its national and Olympic football teams. No sums of money were mentioned in this news item.
Tags: sport sponsorship,



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