Issue 78
  June 2017
Contents:
 

Hague Agreement workshop in Paris

>  
 

MARQUES meets with Commission to discuss Brexit

>  
 

EU-China Bilateral Agreement: publication of first 200 GIs

>  
 

Field Notes from the Outer Borders – from Colombia

>  
 

Featured GI: the cheese of good husbands

>  
 

Reports published on counterfeiting and piracy

>  
 

Third edition of Overview of WIPO Panel Views on Selected UDRP Questions

>  
 

Important Madrid System updates

>  
 

MARQUES Media Roundup

>  
 

Events coming up soon

>  
 
Disclaimer:
The views expressed by contributors to this newsletter are their own and do not necessarily reflect the policy and/or opinions of MARQUES and/or its membership.  Information is published only as a guide and not as a comprehensive authority on any of the subjects covered.  While every effort has been made to ensure the information given is accurate and not misleading neither MARQUES nor the contributors can accept any responsibility for any loss or liability perceived to have arisen from the use or application of any such information or for errors and omissions.  Readers are strongly advised to follow up articles of interest with quoted sources and specialist advisors.
 

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Hague Agreement workshop in Paris

 

 

The second MARQUES-WIPO workshop on the Hague Agreement took place in Paris on 14th June, kindly hosted by MARQUES member Cabinet Plasseraud

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MARQUES meets with Commission to discuss Brexit

 

 

MARQUES and other IP associations took part in a formal meeting with the European Commission regarding IP protection post-Brexit this month

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EU-China Bilateral Agreement: publication of first 200 GIs

 

 

An agreement on the protection of geographical indications between the European Union and China has taken an important step forward - Alessandro Sciarra of the GI Team reports

Read More >>

Field Notes from the Outer Borders – from Colombia

In the latest in its series of Field Notes concerning unusual trade marks and brands, Laetitia Lagarde of the IP Emerging Issues team looks at a Colombian gesture trade mark that encourages you to play with your food!

Read More >>

Featured GI: the cheese of good husbands

 


The latest case study from the GI Team focuses on Svrljiški belmuž from Serbia – the cheese of good husbands - by Marijana Kozakijevic


Svrljig is a small hamlet located in the mountainous area of southeast Serbia. It nestles quietly in its valley, surrounding the river Timok which originates in the surrounding mountains and courses its way through the valley, eventually to flow into the Danube.

Thanks to its geographic location, its climate and the flora of the valley and surrounding mountains, the area of Svrljig is well suited for sheep and cattle farming and is known for its indigenous sheep and cattle breeds, as well as for the high quality of its meat and dairy products.

One of its best-known dairy products is a specific melted cheese called Svrljiški belmuž, or belmuž of Svrljig. 

Belmuž has long been a traditional product of the area, made by the local shepherds, where the recipe was handed down from generation to generation. This recipe consists of melting newly made cottage cheese, from best quality unskimmed milk (sheep milk, cow milk or mixed) in a copper pan, over a low heat, until its consistency becomes milk-like, and then gradually, by hand, sprinkling cornmeal and/or wheat flour into the melted cheese and mixing it well until a butter-smooth consistency is obtained.

The amount of cornmeal/wheat flour may not exceed 15% of the cheese mass used for preparing the product. Traditionally, the sprinkling and mixing was done by hand, and since it required strength, it was usually done by the man of the house. The better the husband, the better the cheese. Hence the name “belmuž” – “bel” from white, to represent the colour of the cornmeal, and metaphorically, the honour of the man, and “muž” meaning man, husband.

The name Svrljiški belmuž is protected as a designation of geographic indication as of 2010. And of course, today the melting and mixing is no longer done by the husbands, but by a specially constructed device, a so-called duplicator.

In order to carry the name Svrljiški belmuž, the products must fulfil the following conditions:

•             the milk, cornflour and wheat flour must be from indigenous breeds/sorts and must fulfil the prescribed quality standards;

•             the production technique must fulfil the prescribed quality standards.

The flavour of this delicacy is light, mild and smooth, and it should melt in your mouth like butter. Of course, it is best served with other local products: home-cured meats and buns made of fried dough. Every year at the beginning of August, the locals compete in preparing belmuž the traditional way – and guests from all of Serbia and beyond gather to enjoy the local hospitality and to cast their vote as to which family makes the best product.

This article is brought to you by the Marques GI Team, which wonders whether its readers might like to participate in a competition, too. At the next GI session, just come up to any GI team member and say “Svrljiški belmuž”. There will be rewards for anyone who manages to pronounce it correctly!

 

 

Marijana Kozakijevic is a patent agent at Mikijelj Jankovic & Bogdanovic and a member of the MARQUES GI Team

 

 

 

Joint OECD/EUIPO Reports on counterfeiting and piracy launched at International IP Enforcement Summit in Berlin

 

Third edition of Overview of WIPO Panel Views on Selected UDRP Questions


The joint OECD/EUIPO report "Mapping the Real Routes of Trade in Fake Goods" and joint EUIPO/Europol 2017 Situation Report "Counterfeiting and Piracy in the European Union" were launched during the International IP Enforcement Summit on 22nd June

 

The WIPO Arbitration and Mediation Center has published a new edition of its overview of WIPO UDRP jurisprudence

Read More >>   Read More >>

Important Madrid System updates

 

 

MARQUES draws members’ attention to some important updates on the Madrid System, including amendments to the Common Regulations, the new Madrid Monitor, Madrid Member Profiles Database and the launch of a webinar series

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MARQUES Media Roundup

 

Events coming up soon

Sign up for alerts from Class 46 and Class 99 for the latest trade mark and design news from around Europe - here are some recent posts

 

There is still time to sign up for the MARQUES Annual Conference in Prague in September. Plus: other events announced for later this year.

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